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Showing posts from February, 2016

Rash-Sun Guard

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Sensible Sun-wear When my two daughters Alex and Emma were young we lived for a short while in Australia and spent countless hours on the beach, where most children are fully clad in front zip sun suits to protect them from the relentless sunshine. In contrast to Canada where, when the sun does shine, and the weather is warm enough to sport swimwear, we all stripe down and expose as much skin to the sun as possible, with the exception of those who do not possess tan worthy completions. Myself and my youngest daughter Emma were gifted with skin that goes from white to red within minutes of sun exposure, for that reason the Australian sun attire was not abandon when we came back to Canada. The economics of supply and demand in the Canadian swimwear market does not lend itself to full coverage sun attire. The availability of full sun protection beach wear, known on the market as rash-guards, is limited to items plastered with brand names and more appropriate for an 18 year old surfer